Everything Old Is New Again
Written on July 13, 2009

My wife, Allison, is now a published author. Her Yellow Paper for the DDB network, Everything Old Is New Again: Staging Successful Retro Revivals, has just been published. Not only was her thought leadership paper published within their internal knowledge network, it’s now on display in the worldwide DDB website as featured content.
You should definitely check out the paper. It’s a really fun read and you’ll probably learn something from her. Congratulations Allison.
Download and read Everything Old Is New Again, by Allison Cenna
**Update: The paper was also featured for the week on BrandChannel.com.
Filed in: Advertising,Social.